Confessions of a Lazy Super Affiliate: A Review
By Steve Gillman
Confessions of a Lazy Super Affiliate, by Chris
Rempel - PDF E-book
I bought Chris Rempel's Confessions of a Lazy Super Affiliate
almost two years ago. I had already been involved in affiliate
marketing for four years, but without much success. A good month
perhaps brought in $500 in affiliate commissions. Fortunately
we did well with my eBooks and pay-per-click advertising. But
still, it would have been nice to make more from the affiliate
promotions we did.
Now, before I go on with the review of Rempel's eBook, I should
admit that even after reading it through we rarely do more than
$1,200 in affiliate revenue. That's an improvement, and some
of it is due to the lessons I took from the book, but I have
not been the best student. I just have too many other projects
going to focus on affiliate promotions.
I do love the idea of sending visitors from our sites
to check out good products and then making a commission when
they buy something, and over the years I've bought books on how
to make money with affiliate products. None of them were as clear
and logical as Chris Rempel's Confessions Of A Lazy Super
Affiliate. By the way, none of them cost less than this one
either--I think it's still under $30 as I write this (December
2010). Seriously implement any one of his "secrets"
and the effort will probably be worth it.
A Blueprint For Easy Affiliate Commissions is the subtitle
(or was when I bought it). The description is a good one. Rempel
reveals the step-by-step promotional plan he uses for each affiliate
mini-site he builds, but prior to that he lays out some basic
principles, including these two:
1. Locate a large, never-ending supply of people who want
to buy something specific, some solution to a problem.
2. Start tapping into that demand with a targeted website
which supplies what they need.
Now, to explain the basic ideas a bit, imagine finding an
existing market of ready buyers. It's a great start, and he shows
you how to do it. Then imagine providing these buyers a way to
find what they want. That's what your site will do. Forget the
common approach of setting up a link or two and hoping people
click on them after visiting your website. Design the site and
the marketing to get the most likely buyers coming to it, and
then send them off to buy, with you getting a piece of the action.
Rempel shows you some great ways to get free traffic, including
some you probably haven't heard of before. He stresses the importance
of getting loads of free organic traffic, because that keeps
the business simpler and more "hands off." Who doesn't
like the idea of a site that essentially runs itself once its
up, producing profits day and night? For traffic help, check
out his "Tools Of The Trade" section, which as he says,
is "Not The Usual Crap." I've used several of the services
he recommends with success (in fact, his tips here may have added
many thousands of dollars to our annual revenue just due to traffic
increases.
Although Rempel does walk you through the process step-by-step,
the eBook is not a beginner's guide. Intermediate level marketers
and webmasters will profit most from it. If that describes you--if
you have already made your first dollar online and have a website
or two--and you want to make more affiliate commission, get Confessions.
Reservations
Without a doubt Rempel is too dismissive of Google Adsense
and other pay-per-click programs as ways to make money online.
Since we make far more that way than with affiliate products,
and far more than from any job I've ever had, I like that method,
to say the least.
He is also against the "do something you're passionate
about" theory, calling it "one of the most harmful
kinds of advice" when it comes to making money. Yes, a passion
for an obscure interest (playing backgammon or making paper animals)
may not translate into a big income online no matter what your
level of passion, but there is a happy middle-ground here. I
have a website where I just ramble on about my ideas on everything
from new inventions to politics, and the two hours per month
I spend on it generates thousands of dollars annually. As for
affiliate marketing, there are many products and services with
high demand, and if you find some that are more to you tastes
and easier to get excited about, that will help you maintain
motivation and do a better job creating useful information.
Perhaps these are minor points of disagreement, though, and
Rempel really knows what he's talking about when it comes to
creating profitable affiliate sites. There is another reason
to go buy Confessions Of A Lazy Super Affiliate as well.
It is to get on Chris Rempel's mailing list. He regularly has
new products and great free information. He even gives away the
occasional gift.
You can get the eBook here Confessions of a Lazy Super-Affiliate. (Of
course I get a commission!)
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